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 LPHI Selects Nebeyou Abebe to Lead CCBC's Consumer Engagement and Communication Initiatives

August 23, 2011

The Louisiana Public Health Institute (LPHI) has hired Nebeyou Abebe to direct and manage all consumer engagement and communication initiatives for the Crescent City Beacon Community program. Mr. Abebe will also lead an innovative mobile health (mHealth) intervention that will help people identify their risk for diabetes and provide them with tips to reduce their chance of developing diabetes and complications from diabetes.

“We are very pleased and fortunate to have Nebeyou join our team,” stated Dr. Anjum Khurshid, Crescent City Beacon Community Project Director.  “He brings a breadth and depth of national health communication and social marketing campaign experience, particularly around minority health issues.”

Prior to joining LPHI, Mr. Abebe worked in the private sector for Manning, Selvage and Lee (MSL) – a top five global PR agency – where he provided senior communication counsel to Fortune 500 corporations within MSL’s healthcare practice group. Before joining MSL, Mr. Abebe worked for the American Institutes for Research (AIR) as a senior project director where he was responsible for directing several national health and education initiatives for NIH and CDC. Prior to joining AIR, Mr. Abebe served as communications director for the American Society for Public Administration and as press secretary for the Embassy of Ethiopia.

Mr. Abebe earned his Masters in Social and Public Policy from Georgetown University and Bachelors in Economics from the University of Massachusetts-Amherst. He currently serves as advisory board member for the Office of Minority Health where he provides recommendations for how the United States can reduce health disparities among communities of color.